Conway twitty and loretta lynn albums

The music is shitty soft rock with a southern accent. The artists show up to award ceremonies wearing a T shirt and an ill-fitting hat. What happened to the good old Conway Twittys, George straits etc
I'm Mexican American. My equivalent is Norteño music, which was also destroyed by the younger generations.
Where's the soul, the steel string guitar and violin (for instance) ? It's all simply shit. Trashy shit. Opinions?